Our Story

Based in sunny Southern California, SMILE! SOXTM is independently owned and part of the Keepers International family.
Founded in 1954, Keepers is a pioneering wholesale distributor of premium-quality, high-fashion socks.

Sixty-five years ago, our team of Sock Enthusiasts began by serving independent apparel and shoe stores along with larger regional department and sporting goods stores located on the West Coast. Much has changed since then, but the demand for comfy, durable and attractive socks most definitely hasn’t – precisely why we’ve provided millions upon millions of feet with the happiest wearing experience possible over these past six and a half decades.

Today the socks we design and produce are sold in your favorite brands of Dress, Casual, and Sport styles for Men, Women, and Kids, and are available at stores all around the world.

We’re proud of our history and the products we sell. Our utmost goal has always been to provide consumer satisfaction through our attention to quality, comfort, fit, and fashion. And now we’re bringing that same commitment to excellence to kids (and parents) with our latest venture: SMILE! SOXTM.

SMILE! SOXTM was born from a dream to have more fun, inspire happiness, and express joy every day of the week – through socks. After all, Nothing You Wear Is More Important Than Your SMILE!”

So welcome to SMILE! SOXTM and let the smiles begin!